1. To provide one stop investment solution to its clients and customers to enable them save time and to remain free from hassles.
2. Treat all customers as partners for progress and ensure providing them a rich data bank
3. To ensure care for all customers and let them feel safe and secured always with their hard earned savings and future.
4. Let the customers and clients feel that their deals with the company shall earn them reward unless he/she takes any hasty and unwise decision.
5. Never hesitate to apply the long earned skills, experience, judgement and ability of the company officials for the best interests of its clients and customers. Always try to extend best possible help to clients.
6. Always extend help to clients and customers in making timely, right and sound invest decisions.
7. Always to try hard and work applying sense to make the future secured for the company as-well-as its all members.
8. To discourage clients and customers running after rumors and flying reports and instead to apply sense, judgement and consult experts before taking any final investment decision.
9. To always remember that security market is risky in the short run but rewarding in the long run and for this, every decision should be based on care and counseling.
10. The financial base of the company should always be kept strong for the best interest of promoters, customers, clients and officials who sacrifice their present knowledge and ability to ensure a safe and better future. The customers and clients of the company should also be provided financial assistance, if and when required, at approved lending terms.

Within a very short span of its journey, Assurant Securities & Management Limited has been able to enroll some resourceful investors of the country. It has also been successfully completed deals with few promising banks, Corporate houses, business establishments and few promising public investors to provide them investment counseling and to look after their investment interests in share market which is likely to reach an enviable amount.

The company has started its journey from one of the best place in the capital and it has plans to diversify its business areas in almost all major areas of city and towns.